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Business book reviews: ‘The Art of War for Small Business’ and ‘Challenge the … – Dallas Morning News



Business book reviews: 'The Art of War for Small Business' and 'Challenge the ...
Dallas Morning News
Many small businesses fail because they play by the rules set up by industry Goliaths. By taking their cues from large competitors, they create false assumptions about their target market — and what they can and can't do. Others fail because they ...

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